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c+p digital

c+p digital

Conversion driven digital marketing agency, focussed on creative content.

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Content Academy

c+p content academy

In 2018, c+p digital launched the c+p content academy, as a way of sharing our simplified approach to an impactful online presence. We’d like to share the story of why.

An Ode to Kristen.

Ah Kristen.

I love her.
She will tell you vehemently that superwoman doesn’t exist. And she’ll try every day, anyway.
She’ll take on more than a pair of small-ish shoulders should bear. And ace it every time.

Kristen takes several avatars.
Sometimes she’s a solo entrepreneur who just wants to pay her bills while she puts her focus on something else. Whether it’s building a human, a side business, or travelling the world.
Sometimes she’s on a mission to be the founder of next ‘Glossier’ or ‘Rent the Runway’.

She’s overwhelmed a lot.
Has too much on her plate.
And doesn’t like to let go of control easily.

I love Kristen.
Because she reminds me so much of me.
She’s some variation of every girlfriend I have. (And more than a few self-employed guy friends.)
And helping her for no real reason other than that I love her is high on my lists of priorities.

So the c+p digital academy is an Ode to Kristen.

Kristen, my love, you are the reason I commit a good chunk of the company’s time to create content that helps women like you to access simplified versions of what works for the top dogs. I had to do the interwebs time and drink coffee with scores of people to wrap my head around many of these things. And you do too.

What I can do is help you simplify your digital marketing. Which is basically the pen of our times. We can teach you to write your digital tales masterfully. Even when you don’t want to be the scribe.

The basic framework we use is called 5 degrees of simplification™ It involves repeatedly asking yourself the question ‘Why?’. Whether at a macro or a campaign level. It’s the same simplified framework we use whether it’s a small business, a personal brand, or a large corporate challenge.

We’ve made it available here in the c+p digital academy in various way. A free 20-minute mini video course, a DIY workbook, and a 6-week video course. They’re all priced to just cover our costs of production. We make no money from it. I put the money in because I believe in helping others like me. Because we’re only just getting started.

The same strategic simplification is available to you in custom 1-on-1 packages designed with results in mind. If that’s what you think you might need, book a free 30-minute simplification call here, and we’ll see if this might be a fit.

Have a look around to see what serves you.

Peace

A note from Susan Diaz (aka an avatar of Kristen)

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PO Box 30019, Toronto, ON, M6P 4J2

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