• Skip to primary navigation
  • Skip to main content
  • Skip to footer
c+p digital

c+p digital

Conversion driven digital marketing agency, focussed on creative content.

  • Email
  • About
    • Founder Story
    • Our Talent
    • Our Work
    • Press
  • Pricing
  • Insights
    • Blog: Written Resources
    • Podcast: The 4 am Report (marketing)
    • Podcasting Resource Hub
    • Post-pandy Marketing Resources
    • Podcast: ABCDEI (unlearning bias)
  • Offerings
    • DIY Podcasting for business
    • Buy UNboring
    • Save Marketing Dollars in a Recession
    • Group podcasting

The 4 AM Report – Covid-19 Advice Podcast Roundup

Well. This past month or so has been fun, hasn’t it? 😬 😷 😬

Welcome to another edition of The 4AM Report – our weekly look at what’s keeping us marketers and fellow business peeps awake at night.

And I don’t know about you, but not many of us are getting great sleeps these days – what with the Covid-19 virus, social distancing, and (lord help us) some of us having kids at home 24/7!

Hence, we’ve shifted our focus a bit these past few weeks – and today, we’re delivering a FIVE EPISODE roundup of our podcasts, centered around the things affecting small businesses and entrepreneurs right now.

How do we market during Covid-19 without looking or sounding tone-deaf? How best can we help our clients? What in the HECK is happening to our bank accounts!! 💸💸💸

These five episodes touch on all of the above and more. You’ll learn:

🦠 That things can change on a dime and you’ll need systems in place to allow you to pivot.
🦠 How to read the room, and un-gate your content where possible.
🌟 The importance of communicating with your financial advisor directly in times like these.
🌟 How to step away from things you can’t control, and focus on what you CAN.
💰 How businesses can tweak financials to ride out this storm
💰 Steps to reduce the amount of money you need each month to run your company

And now for the guest list:

Colleen O’Connell-Campbell, lead of O’Connell-Campbell Wealth Management at RBC Dominion securities, and Wendy Brookhouse, founder of Black Star Wealth – two brilliant financial minds who share their thoughts on staying fiscally solvent throughout this crazy crisis!

Martin Waxman, who basically does it all – specializing in Digital and Social Media Strategy, is a LinkedIn Learning Author, a Social Media Professor, conducts research into AI, and leads custom-tailored social media and communications workshops and training for organizations. Trust us. He knows how to deal with marketing in the time of Covid-19!

And of course, US! Will and I talk about the importance of sharing – (HINT: drop the dreaded “opt-in” button in your content marketing!), and how to adopt what we call the “Five Degrees of Simplification” – AKA “The Toddler Method” – there’s even a special “Toddler” workbook available you can download for free.

This will pass, and you want your business to be as sound as possible when it does – so press pause on the stress and worry and have a listen (all links in the guest list)! Enjoy!

Footer

  • Email
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube


One more plug to get you to subscribe to “Thirst List”.
The weekly round up of hits and misses in the wider world of communication.
It’s funny. We promise.



Our Story
Post-pandy marketing resources
The 4AM Report Podcast
Work With Us
Blog

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

 

Contact Us

PO Box 30019, Toronto, ON, M6P 4J2

c+p digital. Rights Reserved. © 2023

Copyright © 2023 · C+P Digital on Genesis Framework · WordPress · Log in