Perfect your timing
Levity has been used as a survival mechanism in times of darkness since man first laughed.
Death to boring marketing.
As you head into 2022, be aware the digital clutter is real.
If you want to stand out and cut the scroll, very little works.
I submit though, that what modern marketing sorely lacks right now is entertainment. Infuse your marketing with entertainment.
It’s no panacea.
But it will help.
If you’d like to dive deeper into the subject of timing when you employ humour and other forms of entertainment, I have some reading 👇
The book is in editing 🤩 Want it?